Discover Bo Fai & North Hua Hin: The Chill & Trendy Side of Town

If the center of Hua Hin feels a bit too crowded or chaotic for your taste, head north. Just a short drive past the Klai Kangwon Palace lies the area known as Bo Fai and North Hua Hin. This zone offers a completely different atmosphere. It is where trendy beachfront cafes meet authentic local life. You will find fewer tourists, cheaper street food, and a coastline that feels private and exclusive. Whether you are a digital nomad, a foodie, or a traveler seeking a laid-back vibe, here is why Bo Fai should be on your radar.

The Vibe: Hipsters meet Locals

North Hua Hin is a fascinating mix. On the beach side (Naeb Kehardt Road), it is the “Thonglor of Hua Hin”—packed with stylish glass-house cafes, boutique hotels, and community malls like Seenspace.

Cross the main road to the Bo Fai side, and it becomes deeply local. Here, you will find traditional wooden houses, local markets, and some of the best grilled chicken (Kai Yang) in Thailand. It is less about neon lights and more about slow living.

(In Seen pace,SunDance DayClub is The perfect destination to Sip, Dip, and Dine, complete with signature cocktails, a swim-up pool bar, European fusion dishes, canapés, tapas, a professional grill, and more.)

Top Things to Do in North Hua Hin & Bo Fai

1. Cafe Hopping at Seenspace 

You cannot visit North Hua Hin without seeing Seenspace, Thailand’s first beachfront community mall. It is an architectural gem with bare concrete walls, a pool bar right on the sand, and plenty of spots for the perfect Instagram shot.

  • Must-Do: Grab a sunset cocktail at Oasis or a specialty coffee at Sundance Lounge

(Sundance Lounge)

2. Eat Like a Local: The Baguette, Bo Fai

If you want to eat like a local in Hua Hin, head to The Baguette in Bo Fai. This small but well-known spot is famous among locals for its freshly baked French bread sandwiches.

The baguettes are crispy on the outside, soft inside, and packed with flavorful fillings. It’s simple, no-frills, and consistently good — the kind of place locals actually go to, not just tourists.

Why go? Because it’s real Hua Hin. Affordable, delicious, and far from the overpriced restaurants in the busy town center.

(“The Baguette” Hua Hin is a French restaurant brand created and run by Thai owners and Thai chefs. With over 17 years of experience, it has become a well-known and trusted name that everyone in Hua Hin recognizes.)

Where to Stay: Boutique & Privacy

Accommodation here is different from the high-rise hotels in the south.

  • Trendy Boutique Hotels: The Naeb Kehardt area is full of small, stylish hotels like The Restro or Putahracsa. Perfect for couples.

  • Pool Villas: The Bo Fai side (further from the beach) has many private pool villas for rent. This is the best option for large families or groups of friends who want a private house for a week.

Pro Tip: If you book a villa in the Bo Fai area, make sure to rent a motorbike or car. It is a bit far to walk to the beach.

Getting There & Around

  • The Green Songthaew: The famous green truck taxi runs all the way from the city center to the Airport/Bo Fai. It costs only 10-15 Baht. Just ring the bell when you want to get off.

  • Grab/Bolt: Very easy to find in this area.

Is Bo Fai Right for You?

  • YES if you love cafes, photography, local food, and want to stay in a stylish boutique hotel or private villa.

  • NO if you want to walk to the Night Market every evening or prefer the bustling energy of the main tourist strip.

Looking for a stylish escape? Browse our list of [Top 5 Boutique Hotels in North Hua Hin] and book your chic getaway today!